{"id":98277,"date":"2021-07-12T15:36:01","date_gmt":"2021-07-12T14:36:01","guid":{"rendered":"https:\/\/evc.extramilecommunications.dev\/retailers-seeking-to-connect-amid-the-pandemic\/"},"modified":"2024-07-02T15:08:26","modified_gmt":"2024-07-02T14:08:26","slug":"retailers-seeking-to-connect-amid-the-pandemic","status":"publish","type":"post","link":"https:\/\/www.evcargo.com\/pl\/retailers-seeking-to-connect-amid-the-pandemic\/","title":{"rendered":"Sprzedawcy detaliczni \u2013 d\u0105\u017c\u0105 do nawi\u0105zania kontaktu podczas pandemii"},"content":{"rendered":"<p>Pandemia Covid-19 znacz\u0105co wp\u0142yn\u0119\u0142a na bran\u017c\u0119 detaliczn\u0105. Z tego samego powodu wybuch epidemii wprowadzi\u0142 zmiany w zachowaniu i wymaganiach klient\u00f3w. Przynosi r\u00f3wnie\u017c nowe mo\u017cliwo\u015bci dla bran\u017cy, szans\u0119 dla sprzedawc\u00f3w detalicznych na przemy\u015blenie swojego modelu biznesowego, aby lepiej nawi\u0105za\u0107 kontakt z klientami i przyj\u0105\u0107 w\u0142a\u015bciw\u0105 strategi\u0119 dywersyfikacji.<\/p>\n<p>Klienci zmieniaj\u0105 swoje zachowania w wielu obszarach, w tym:<\/p>\n<h4><strong>Rekompozycja koszyka<\/strong><\/h4>\n<ul>\n<li>Klienci s\u0105 bardziej wybi\u00f3rczy w swoich zakupach. Obserwuje si\u0119 spadek wydatk\u00f3w uznaniowych lub wydatk\u00f3w na artyku\u0142y nieistotne;<\/li>\n<li>Bud\u017cety przeznaczono na codzienne wydatki podstawowe, takie jak artyku\u0142y spo\u017cywcze;<\/li>\n<li>Wraz ze wzrostem \u015bwiadomo\u015bci na temat zdrowia i dobrego samopoczucia obserwuje si\u0119 przyspieszenie wydatk\u00f3w na przyk\u0142ad na produkty ekologiczne lub naturalne oraz artyku\u0142y zwi\u0105zane ze sprawno\u015bci\u0105 fizyczn\u0105;<\/li>\n<li>Dom zosta\u0142 przekszta\u0142cony na biuro, kawiarni\u0119 i centrum rozrywki. Zwi\u0119kszono wydatki na naprawy i konserwacj\u0119 domu.<\/li>\n<\/ul>\n<h4><strong>Wi\u0119cej obeznanych z technologi\u0105 cyfrow\u0105<\/strong><\/h4>\n<ul>\n<li>Ze wzgl\u0119du na przepisy dotycz\u0105ce blokady i \u015brodki dystansu spo\u0142ecznego nast\u0105pi\u0142 znaczny wzrost popytu na handel elektroniczny;<\/li>\n<li>Rozw\u00f3j handlu elektronicznego sprawi\u0142, \u017ce klienci bardziej ni\u017c kiedykolwiek ceni\u0105 sobie dobre do\u015bwiadczenia cyfrowe i stawiaj\u0105 na marki, kt\u00f3rym mog\u0105 zaufa\u0107, a kt\u00f3re oferuj\u0105 bezpieczne i wygodne platformy elektroniczne oraz pewny przep\u0142yw p\u0142atno\u015bci.<\/li>\n<\/ul>\n<h4><strong>Wstrz\u0105s lojalno\u015bciowy<\/strong><\/h4>\n<ul>\n<li>Klienci zmienili miejsce i spos\u00f3b interakcji;<\/li>\n<li>Lockdown daje klientom wi\u0119cej mo\u017cliwo\u015bci przegl\u0105dania, odkrywania i wypr\u00f3bowywania nowych marek;<\/li>\n<li>Ankieta z <a href=\"https:\/\/morningconsult.com\/2020\/04\/15\/consumer-crisis-brand-communications-report\/\">Konsultacja poranna<\/a> odzwierciedla fakt, \u017ce opr\u00f3cz w\u0142asnych potrzeb klienci coraz bardziej zwracaj\u0105 uwag\u0119 na takie czynniki, jak marki, kt\u00f3re stawiaj\u0105 na pierwszym miejscu trosk\u0119 o pracownik\u00f3w i wykazuj\u0105 odpowiedzialno\u015b\u0107 spo\u0142eczn\u0105:<\/li>\n<li>90% klient\u00f3w twierdzi, \u017ce wa\u017cne jest dla nich, aby marki dba\u0142y o swoich pracownik\u00f3w w czasie pandemii \u2013 jest to dla nich tak samo wa\u017cne, jak to, aby marki mia\u0142y w magazynie produkty, kt\u00f3rych potrzebuj\u0105;<\/li>\n<li>Ponad 80% klient\u00f3w uwa\u017ca, \u017ce wa\u017cne jest, aby marki troszczy\u0142y si\u0119 o spo\u0142ecze\u0144stwo i przyczynia\u0142y si\u0119 do jego rozwoju, reprezentowa\u0142y co\u015b wi\u0119cej ni\u017c tylko zysk oraz wykazywa\u0142y si\u0119 wra\u017cliwo\u015bci\u0105 i empati\u0105.<\/li>\n<\/ul>\n<p>W jaki spos\u00f3b sprzedawcy detaliczni mog\u0105 dostosowa\u0107 si\u0119 do zmian w zachowaniach i zmieniaj\u0105cych si\u0119 potrzeb klient\u00f3w?<\/p>\n<h4><strong>Rejestruj zmiany w potrzebach<\/strong><\/h4>\n<ul>\n<li>Opracowanie strategii danych skoncentrowanych na kliencie w celu uzyskania jasnego zrozumienia segmentacji klient\u00f3w i zachowa\u0144 ka\u017cdego segmentu, na przyk\u0142ad stylu \u017cycia, wielko\u015bci i sk\u0142adu koszyka, cz\u0119stotliwo\u015bci zakup\u00f3w itp.;<\/li>\n<li>Taka analiza jest korzystna dla sprzedawc\u00f3w detalicznych w przewidywaniu nadchodz\u0105cych popyt\u00f3w i rozpoznawaniu nowych i zmieniaj\u0105cych si\u0119 potrzeb. Pomo\u017ce to sprzedawcom detalicznym ponownie rozwa\u017cy\u0107 i udoskonali\u0107 swoj\u0105 ofert\u0119, aby pozosta\u0107 istotn\u0105 dla klient\u00f3w i zaplanowa\u0107 strategie produktowe i marketingowe.<\/li>\n<\/ul>\n<h4><strong>Przegl\u0105daj w\u0142a\u015bciwo\u015bci cyfrowe<\/strong><\/h4>\n<ul>\n<li>Oce\u0144 skutki przej\u015bcia z handlu tradycyjnego na handel internetowy i proaktywnie inwestuj w przysz\u0142o\u015b\u0107;<\/li>\n<li>Wyjd\u017a poza podstawowe poziomy us\u0142ug cyfrowych i zapewnij konkurencyjne do\u015bwiadczenie u\u017cytkownika za po\u015brednictwem sieci lub aplikacji, tworz\u0105c p\u0142ynne, wygodne i anga\u017cuj\u0105ce \u015bcie\u017cki oraz spe\u0142niaj\u0105c rosn\u0105ce oczekiwania klient\u00f3w;<\/li>\n<li>Wykorzystuj partnerstwa, aby zwi\u0119kszy\u0107 rozpoznawalno\u015b\u0107 marki, pozostaj\u0105c istotnym w wielu punktach styku;<\/li>\n<li>Nadal utrzymywa\u0107 najwy\u017cszy poziom cyberbezpiecze\u0144stwa i ochrony danych klient\u00f3w.<\/li>\n<\/ul>\n<h4><strong>Utrzymanie lojalno\u015bci i zaufania klient\u00f3w<\/strong><\/h4>\n<ul>\n<li>\u00a0Zaufanie do marki sta\u0142o si\u0119 kluczowym czynnikiem nap\u0119dowym dla klient\u00f3w. S\u0105 oni bardziej sk\u0142onni wydawa\u0107 pieni\u0105dze na marki, kt\u00f3re podzielaj\u0105 ich warto\u015bci i priorytety. Sprzedawcy detaliczni powinni wykorzystywa\u0107 ka\u017cd\u0105 okazj\u0119, aby prze\u0142o\u017cy\u0107 warto\u015b\u0107 marki, etyk\u0119 biznesow\u0105 i przekonania na do\u015bwiadczenie klienta, aby zapewni\u0107 sp\u00f3jne i zorientowane na klienta komunikaty zar\u00f3wno w tradycyjnych, jak i cyfrowych kana\u0142ach;<\/li>\n<li>Wspieraj wi\u0119zi emocjonalne i spo\u0142eczne, tak aby lojalni klienci dzia\u0142ali jako rzecznicy marki i promowali j\u0105 w swoich grupach spo\u0142ecznych;<\/li>\n<li>B\u0105d\u017a otwarty i komunikuj si\u0119 z klientami w sprawie wszelkich zmian lub zak\u0142\u00f3ce\u0144 w \u015bwiadczeniu us\u0142ug;<\/li>\n<li>Promowanie higieny, zdrowia i dobrego samopoczucia w\u015br\u00f3d pracownik\u00f3w;<\/li>\n<li>Dostarczaj sp\u00f3jne pozytywne do\u015bwiadczenia w trudnych czasach;<\/li>\n<li>Zapewnij zach\u0119ty dla os\u00f3b robi\u0105cych zakupy po raz pierwszy.<\/li>\n<\/ul>\n<p>Stawiali\u015bmy czo\u0142a kryzysom w przesz\u0142o\u015bci i b\u0119dziemy si\u0119 z nimi mierzy\u0107 w przysz\u0142o\u015bci. Nowa \u201enormalno\u015b\u0107\u201d mo\u017ce wygl\u0105da\u0107 zupe\u0142nie inaczej, a sprzedawcy detaliczni musz\u0105 si\u0119 do niej dostosowa\u0107. Marki, kt\u00f3re s\u0142uchaj\u0105 i odpowiadaj\u0105 na ewoluuj\u0105ce pragnienia ludzi w trudnych czasach, mog\u0105 zbudowa\u0107 fundament prawdziwej wi\u0119zi z klientami i spo\u0142eczno\u015bciami, kt\u00f3rym s\u0142u\u017c\u0105, i wsp\u00f3lnie wyj\u015b\u0107 z tego silniejsze.<\/p>","protected":false},"excerpt":{"rendered":"<p>Pandemia Covid-19 znacz\u0105co wp\u0142yn\u0119\u0142a na bran\u017c\u0119 detaliczn\u0105. Z drugiej strony wybuch epidemii wprowadzi\u0142 zmiany w zachowaniu i wymaganiach klient\u00f3w.<\/p>","protected":false},"author":5,"featured_media":183270,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[50],"tags":[206],"postlocation":[],"posttype":[],"postservice":[],"class_list":["post-98277","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-software"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Retailers  - Seeking to Connect Amid the Pandemic - EV Cargo<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.evcargo.com\/pl\/retailers-seeking-to-connect-amid-the-pandemic\/\" \/>\n<meta property=\"og:locale\" content=\"pl_PL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Retailers  - Seeking to Connect Amid the Pandemic - EV Cargo\" \/>\n<meta property=\"og:description\" content=\"The Covid-19 pandemic has significantly impacted the retail industry. By the same token, the outbreak has introduced changes in customer behaviour and demands.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.evcargo.com\/pl\/retailers-seeking-to-connect-amid-the-pandemic\/\" \/>\n<meta property=\"og:site_name\" content=\"EV Cargo\" \/>\n<meta property=\"article:published_time\" content=\"2021-07-12T14:36:01+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-07-02T14:08:26+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.evcargo.com\/wp-content\/uploads\/2024\/01\/16.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1380\" \/>\n\t<meta property=\"og:image:height\" content=\"792\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Extramile\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Napisane przez\" \/>\n\t<meta name=\"twitter:data1\" content=\"Extramile\" \/>\n\t<meta name=\"twitter:label2\" content=\"Szacowany czas czytania\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minuty\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.evcargo.com\\\/pa\\\/retailers-seeking-to-connect-amid-the-pandemic\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.evcargo.com\\\/pa\\\/retailers-seeking-to-connect-amid-the-pandemic\\\/\"},\"author\":{\"name\":\"Extramile\",\"@id\":\"https:\\\/\\\/www.evcargo.com\\\/de\\\/#\\\/schema\\\/person\\\/573a241aeca1b761eca1a71200f127c0\"},\"headline\":\"Retailers &#8211; Seeking to Connect Amid the Pandemic\",\"datePublished\":\"2021-07-12T14:36:01+00:00\",\"dateModified\":\"2024-07-02T14:08:26+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.evcargo.com\\\/pa\\\/retailers-seeking-to-connect-amid-the-pandemic\\\/\"},\"wordCount\":646,\"publisher\":{\"@id\":\"https:\\\/\\\/www.evcargo.com\\\/de\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.evcargo.com\\\/pa\\\/retailers-seeking-to-connect-amid-the-pandemic\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.evcargo.com\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/16.jpg\",\"keywords\":[\"Software\"],\"articleSection\":[\"Blog\"],\"inLanguage\":\"pl-PL\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.evcargo.com\\\/pa\\\/retailers-seeking-to-connect-amid-the-pandemic\\\/\",\"url\":\"https:\\\/\\\/www.evcargo.com\\\/pa\\\/retailers-seeking-to-connect-amid-the-pandemic\\\/\",\"name\":\"Retailers - Seeking to Connect Amid the Pandemic - EV Cargo\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.evcargo.com\\\/de\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.evcargo.com\\\/pa\\\/retailers-seeking-to-connect-amid-the-pandemic\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.evcargo.com\\\/pa\\\/retailers-seeking-to-connect-amid-the-pandemic\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.evcargo.com\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/16.jpg\",\"datePublished\":\"2021-07-12T14:36:01+00:00\",\"dateModified\":\"2024-07-02T14:08:26+00:00\",\"inLanguage\":\"pl-PL\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.evcargo.com\\\/pa\\\/retailers-seeking-to-connect-amid-the-pandemic\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"pl-PL\",\"@id\":\"https:\\\/\\\/www.evcargo.com\\\/pa\\\/retailers-seeking-to-connect-amid-the-pandemic\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.evcargo.com\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/16.jpg\",\"contentUrl\":\"https:\\\/\\\/www.evcargo.com\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/16.jpg\",\"width\":1380,\"height\":792},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.evcargo.com\\\/de\\\/#website\",\"url\":\"https:\\\/\\\/www.evcargo.com\\\/de\\\/\",\"name\":\"EV Cargo\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.evcargo.com\\\/de\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.evcargo.com\\\/de\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pl-PL\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.evcargo.com\\\/de\\\/#organization\",\"name\":\"EV Cargo\",\"alternateName\":\"EVC\",\"url\":\"https:\\\/\\\/www.evcargo.com\\\/de\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pl-PL\",\"@id\":\"https:\\\/\\\/www.evcargo.com\\\/de\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.evcargo.com\\\/wp-content\\\/uploads\\\/2025\\\/02\\\/ev-cargo-logo.png\",\"contentUrl\":\"https:\\\/\\\/www.evcargo.com\\\/wp-content\\\/uploads\\\/2025\\\/02\\\/ev-cargo-logo.png\",\"width\":364,\"height\":78,\"caption\":\"EV Cargo\"},\"image\":{\"@id\":\"https:\\\/\\\/www.evcargo.com\\\/de\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.evcargo.com\\\/de\\\/#\\\/schema\\\/person\\\/573a241aeca1b761eca1a71200f127c0\",\"name\":\"Extramile\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pl-PL\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/4d168442295cd39d9d3845fd5f8676a34f8965750d91cfb9246fdbef454cb018?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/4d168442295cd39d9d3845fd5f8676a34f8965750d91cfb9246fdbef454cb018?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/4d168442295cd39d9d3845fd5f8676a34f8965750d91cfb9246fdbef454cb018?s=96&d=mm&r=g\",\"caption\":\"Extramile\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Sprzedawcy detaliczni \u2013 d\u0105\u017c\u0105cy do nawi\u0105zania kontakt\u00f3w w czasie pandemii \u2013 EV Cargo","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.evcargo.com\/pl\/retailers-seeking-to-connect-amid-the-pandemic\/","og_locale":"pl_PL","og_type":"article","og_title":"Retailers  - Seeking to Connect Amid the Pandemic - EV Cargo","og_description":"The Covid-19 pandemic has significantly impacted the retail industry. By the same token, the outbreak has introduced changes in customer behaviour and demands.","og_url":"https:\/\/www.evcargo.com\/pl\/retailers-seeking-to-connect-amid-the-pandemic\/","og_site_name":"EV Cargo","article_published_time":"2021-07-12T14:36:01+00:00","article_modified_time":"2024-07-02T14:08:26+00:00","og_image":[{"width":1380,"height":792,"url":"https:\/\/www.evcargo.com\/wp-content\/uploads\/2024\/01\/16.jpg","type":"image\/jpeg"}],"author":"Extramile","twitter_card":"summary_large_image","twitter_misc":{"Napisane przez":"Extramile","Szacowany czas czytania":"3 minuty"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.evcargo.com\/pa\/retailers-seeking-to-connect-amid-the-pandemic\/#article","isPartOf":{"@id":"https:\/\/www.evcargo.com\/pa\/retailers-seeking-to-connect-amid-the-pandemic\/"},"author":{"name":"Extramile","@id":"https:\/\/www.evcargo.com\/de\/#\/schema\/person\/573a241aeca1b761eca1a71200f127c0"},"headline":"Retailers &#8211; Seeking to Connect Amid the Pandemic","datePublished":"2021-07-12T14:36:01+00:00","dateModified":"2024-07-02T14:08:26+00:00","mainEntityOfPage":{"@id":"https:\/\/www.evcargo.com\/pa\/retailers-seeking-to-connect-amid-the-pandemic\/"},"wordCount":646,"publisher":{"@id":"https:\/\/www.evcargo.com\/de\/#organization"},"image":{"@id":"https:\/\/www.evcargo.com\/pa\/retailers-seeking-to-connect-amid-the-pandemic\/#primaryimage"},"thumbnailUrl":"https:\/\/www.evcargo.com\/wp-content\/uploads\/2024\/01\/16.jpg","keywords":["Software"],"articleSection":["Blog"],"inLanguage":"pl-PL"},{"@type":"WebPage","@id":"https:\/\/www.evcargo.com\/pa\/retailers-seeking-to-connect-amid-the-pandemic\/","url":"https:\/\/www.evcargo.com\/pa\/retailers-seeking-to-connect-amid-the-pandemic\/","name":"Sprzedawcy detaliczni \u2013 d\u0105\u017c\u0105cy do nawi\u0105zania kontakt\u00f3w w czasie pandemii \u2013 EV Cargo","isPartOf":{"@id":"https:\/\/www.evcargo.com\/de\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.evcargo.com\/pa\/retailers-seeking-to-connect-amid-the-pandemic\/#primaryimage"},"image":{"@id":"https:\/\/www.evcargo.com\/pa\/retailers-seeking-to-connect-amid-the-pandemic\/#primaryimage"},"thumbnailUrl":"https:\/\/www.evcargo.com\/wp-content\/uploads\/2024\/01\/16.jpg","datePublished":"2021-07-12T14:36:01+00:00","dateModified":"2024-07-02T14:08:26+00:00","inLanguage":"pl-PL","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.evcargo.com\/pa\/retailers-seeking-to-connect-amid-the-pandemic\/"]}]},{"@type":"ImageObject","inLanguage":"pl-PL","@id":"https:\/\/www.evcargo.com\/pa\/retailers-seeking-to-connect-amid-the-pandemic\/#primaryimage","url":"https:\/\/www.evcargo.com\/wp-content\/uploads\/2024\/01\/16.jpg","contentUrl":"https:\/\/www.evcargo.com\/wp-content\/uploads\/2024\/01\/16.jpg","width":1380,"height":792},{"@type":"WebSite","@id":"https:\/\/www.evcargo.com\/de\/#website","url":"https:\/\/www.evcargo.com\/de\/","name":"\u0141adunek EV","description":"","publisher":{"@id":"https:\/\/www.evcargo.com\/de\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.evcargo.com\/de\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pl-PL"},{"@type":"Organization","@id":"https:\/\/www.evcargo.com\/de\/#organization","name":"\u0141adunek EV","alternateName":"EVC","url":"https:\/\/www.evcargo.com\/de\/","logo":{"@type":"ImageObject","inLanguage":"pl-PL","@id":"https:\/\/www.evcargo.com\/de\/#\/schema\/logo\/image\/","url":"https:\/\/www.evcargo.com\/wp-content\/uploads\/2025\/02\/ev-cargo-logo.png","contentUrl":"https:\/\/www.evcargo.com\/wp-content\/uploads\/2025\/02\/ev-cargo-logo.png","width":364,"height":78,"caption":"EV Cargo"},"image":{"@id":"https:\/\/www.evcargo.com\/de\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.evcargo.com\/de\/#\/schema\/person\/573a241aeca1b761eca1a71200f127c0","name":"Extramile","image":{"@type":"ImageObject","inLanguage":"pl-PL","@id":"https:\/\/secure.gravatar.com\/avatar\/4d168442295cd39d9d3845fd5f8676a34f8965750d91cfb9246fdbef454cb018?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/4d168442295cd39d9d3845fd5f8676a34f8965750d91cfb9246fdbef454cb018?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/4d168442295cd39d9d3845fd5f8676a34f8965750d91cfb9246fdbef454cb018?s=96&d=mm&r=g","caption":"Extramile"}}]}},"_links":{"self":[{"href":"https:\/\/www.evcargo.com\/pl\/wp-json\/wp\/v2\/posts\/98277","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.evcargo.com\/pl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.evcargo.com\/pl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.evcargo.com\/pl\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.evcargo.com\/pl\/wp-json\/wp\/v2\/comments?post=98277"}],"version-history":[{"count":0,"href":"https:\/\/www.evcargo.com\/pl\/wp-json\/wp\/v2\/posts\/98277\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.evcargo.com\/pl\/wp-json\/wp\/v2\/media\/183270"}],"wp:attachment":[{"href":"https:\/\/www.evcargo.com\/pl\/wp-json\/wp\/v2\/media?parent=98277"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.evcargo.com\/pl\/wp-json\/wp\/v2\/categories?post=98277"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.evcargo.com\/pl\/wp-json\/wp\/v2\/tags?post=98277"},{"taxonomy":"postlocation","embeddable":true,"href":"https:\/\/www.evcargo.com\/pl\/wp-json\/wp\/v2\/postlocation?post=98277"},{"taxonomy":"posttype","embeddable":true,"href":"https:\/\/www.evcargo.com\/pl\/wp-json\/wp\/v2\/posttype?post=98277"},{"taxonomy":"postservice","embeddable":true,"href":"https:\/\/www.evcargo.com\/pl\/wp-json\/wp\/v2\/postservice?post=98277"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}